The goal: Esty G owner at Greenberry, a well-established and renowned business, apporchaed me to refresh their existing logo. The task was to modernize  the icon to align with current trends while retaining the brand's essence. Additionally, we needed to create a cohesive color palette using the existing colors. Esty G also wanted to take things further by revamping the packaging into something minimalist, modern, and distinctive.​

The results: The refreshed logo featured a modernized berry icon that preserved Greenberry’s essence while adding a touch of "homemade love." We also developed a color palette based on existing tones. The packaging was transformed with a sleek, minimalist design, incorporating a distinctive touch that made it truly feel special.